<aside> 💡 CAMPAIGN ACTIVATION SCOPE:

• Campaign duration > 15 days
• Web Display or Web Video (Youtube, CTV, In-App not supported yet)
• Steady daily budget is highly recommended

</aside>

1- Set up the campaign in DV360

• [ ] Set up the campaign in DV360, by creating the associated Insertion Orders and Line Items.
• [ ] Measure attention with XPLN.AI (display : JS script measurement / video : vast wrapping)

2- Grant access to XPLN.AI DV360 Account (standard role at advertiser level)

3- Share with XPLN.AI Advertiser ID, Insertion order id, and list of line item IDs to be optimised, start date and end date

4- XPLN.AI optimises the campaign. XPLN.AI

• [ ] reads your campaign data with DV360 API
• [ ] Through API, adds a media fee on optimised LI to model the XPLN.AI Revenue
• [ ] Once the campaign is live, applies custom bidding scripts on optimised Line Items
• [ ] Reports delivery performance

HOW TO GRANT ACCESS TO XPLN.AI

To be able to create and assign our custom bidding scripts, our DV360 account needs to be granted Standard Access to your Advertiser’s scope.

1) Access User Management tab from this icon on the top right: