<aside>
đź’ˇ CAMAPAIGN ACTIVATION SCOPE:
- Campaign duration > 15 days
- Web Display or Web Video (Youtube, CTV, In-App not supported yet)
</aside>
HOW TO SETUP CUSTOM BIDDING :
- [ ] Share with XPLN.AI campaign media plan, optimisation perimeter and your main optimisation KPI (e.g. Avg Attention Time)
- [ ] Grant temporary access to XPLN.AI DV360 Account (standard role at advertiser level)
- [ ] Measure attention with XPLN.AI (display : JS Script measurement or video : vast wrapping)
- [ ] Share with XPLN.AI Advertiser ID, Insertion order id, and list of line item IDs to be optimised, start date and end date
THEN, WHAT XPLN.AI WILL DO :
- [ ] read your campaign data with DV360 API
- [ ] Once the campaign is live, apply custom bidding scripts on optimised Line Items
- [ ] Report delivery performance
HOW TO GRANT ACCESS TO XPLN.AI
To be able to create and assign our custom bidding scripts, our DV360 account needs to be granted Standard Access to your Advertiser’s scope.
1) Access User Management tab from this icon on the top right: